Gloo Consulting
The Client
Wen Reese is a bonafide business boss who helps other small business owners bridge the gap between their vision and actual implementation. After more than ten years of working with Fortune 500 companies in corporate actuarial consulting, she left the corporate world to follow her dream of starting a children’s apparel company from the ground up. Then after she transitioned from that role and company, she came to us ready to help small business owners develop clear plans, move tasks off their plates, and grow their companies.
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Location
Los Angeles, California
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Project Completed
2023
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Brand Vibe
Sophisticated, Polished, Vibrant
What We Did
EXPRESS BRANDING PACKAGE + WEBSITE COPYWRITING + WEBSITE DESIGN AND DEVELOPMENT
Wen needed a professional yet fun website to share her services, schedule appointments, grow her email subscribers, and mirror her expertise and vibrant personality.
We worked closely with Wen to:
Refine her chosen color palette and incorporated modern and fresh typography to enhance readability and aesthetic appeal.
Write clear website copy that resonated with her audience of busy entrepreneurs.
Design a website showcasing Wen's extensive expertise and making a memorable first impression on potential clients.
Implement key design features include stunning images of the ocean and California landscapes, resonating with Wen's LA base, and small custom elements like diamond star icons to give the site a unique and polished look.
Integrate email collection forms to build Wen's contact list and nurture leads.
Implement scheduling functionality to streamline the appointment booking process for potential clients.
With sophisticated design, compelling copy, user-friendly features, and personal touches, Wen's website is now well-equipped to support the growth of her business.
The Launched Website
Note that clients have the freedom to make edits and changes to their website after delivery. For the most accurate design created by Hoffbeck + Co, see the mockup graphics on this page.
Featured Pages
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I highly recommend Hoffbeck + Co if you are looking to build your website with clear brand identity.
I recently had the pleasure to work with Mahla and Amanda at Hoffbeck + Co to create a website for my business and I am thrilled with the results. The Hoffbeck + Co team took the time to understand my visions and worked closely with me every step of the way. The whole creative process went smoothly and the final result exceeded my expectations. Their expertise, collaborative approach, and dedication make them stand out in the industry (I have worked with many other similar companies). I am grateful for the fantastic website they created for my business and look forward to continuing our partnership in the future!
WEN REESE
OWNER OF GLOO CONSULTING
