the H+Co blog
Your Go-to Resource for small business STRATEGY, finance, marketing, SEO, website design + ENTREPRENEURIAL MOTIVATION
Latest Posts
Must-reads
Browse all blogs
Are You Open-Minded in Your Business?
Are you getting in your own way when it comes to your business? When someone shares a different angle or idea, do you quickly write it off? Let’s talk about the power of being open-minded in your life and business, and what can happen when you give yourself the freedom to fully consider a suggestion.
How To Get Google Reviews: Use Our Templates to Boost Your SEO
Use our review request templates and sample review responses to boost your local search rank. No matter what type of small business you are or how long you’ve been in business, you don’t want to miss out on this blog that’s 100% actionable.
Why Small Business Owners Should Make Iterations Their Superpower
If you are struggling to take the next step because it feels scary… if you are endlessly debating if you should start something… then this blog is for you. Iterations take the pressure off. Iterations give you confidence. Iterations can be your unassuming superpower. This is a quick two-minute read for anyone who needs some motivation and encouragement to get after it.
Unveiling the Power of Google Reviews for Boosting your SEO Strategy
Did you know that receiving Google Reviews is a great way to increase your business’ local search rank? There are a lot of platforms that you can get reviews on, but Google Reviews have a lot of power to affect your local SEO search results because most people search on Google. Take this as your sign — your Google Business Profile should be set up, and you should be trying to get great reviews.
Why We Chose Oceanside, CA as Our Life and Small Business HQ
Location isn't just coordinates , it's a heartbeat. Oceanside, California captured our hearts — a town full and alive with diversity, an entrepreneurial spirit, and a contagious underdog energy. We're inspired by this place we call home, and we wanted to share a little bit more why! If you're eager to see your business thrive in Oceanside, CA, let's chat. We deeply believe that this vibrant community of ours only gets better and better when more entrepreneurs like you add to it.
Avoid These 3 Bookkeeping Issues & Use Quickbooks Connections Right
Trust us, you do not want to make these bookkeeping mistakes in Quickbooks Online. Get practical steps for setting up your bank and account connections so your data imports automatically and smoothly and learn about 3 common connection mistakes to avoid (and what to do if you already stepped in it). If you use Quickbooks Online, save yourself the stress and headaches of messing up your bookkeeping and be sure to read this blog.
What is a Brand Style Guide and Why You Need One
Branding goes beyond a logo. It's about the way your business makes someone feel when they interact with it. It includes a blend of visuals, mission, messaging, and more. A brand style guide unifies these elements, ensuring consistent brand recognition while also building trust. While guidelines are vital, we also share how and why they ought to be adaptable as a business grows and changes. Every single business needs a brand style guide, and when you invest in it, you’re choosing to take your business to the next level.
Learn how to wield your influence
We all have influence. Maybe you are an “influencer” and you already knew that. Or maybe you need a reminder that people are influenced by what you do. Yes…YOU! What you do makes an impact. How you do what you do influences the results. Influence in and of itself is not a good or bad thing. It just is. It can be used in both good and bad ways. Don’t hear “influence” and think “manipulation.” Read on for the Top 6 Factors of Influence and our key bite-sized takeaways from Robert B. Cialdini’s book, Influence: The Psychology of Persuasion.
What’s your Run Rate?
If you think I’m asking you how fast you can run a mile, then make sure you read this blog!
Run rate is a simple and quick way to help you forecast your financials. It looks at what you have done in the past (revenue, profit, expenses, etc.) and replicates it moving forward into the future for the rest of the year.
My goal here is that by the end of this blog you not only know what your run rate is, but you also know how to consistently be aware of it.
Get the Haircut
How something as simple as a haircut can make a big impact on our businesses. Yes, this is a blog about a haircut. I’d neglected my self-care for too long, and when I finally got the haircut — it reminded me of something so important: business health and business owner health are directly correlated.
2022 Recap + 2023 Sneak Peak
One of our favorite ways to kick off the new year is to reflect on the previous year and all it held. 2022 brought a graduation, a six-year workaversary, new services, new clients, and so much more. Keep reading for our 2022 recap + a sneak peek at what’s to come in 2023!
4 Common Mistakes Startups Make
We've broken down four common mistakes startups make over and over again. Too many small businesses fail. Don't be one of them.